Hint: "Say what you see - out loud" (its a dad joke)
Happy guessing
* UPDATE * I will try and give some more clues and subtle hints by commenting on "relevant" guesses - that seems to be somehow related
* UPDATE * I would argue that the vast majority of dad jokes consists of some kind of word pun
* UPDATE * Final hint (except my commenting on guesses): the answer consists of exactly 3 words
retepnap
695